Thank you for giving us the gift of music.
We always say that when Noel isn’t busy shipping your beer he is busy making sweet tunes. Noel Johnson, Big Rock employee, has been busy indeed. He’s out there making it happen: booking shows, doing interviews and recently putting out a new CD.
Drews Reviews - Season 2 Ep. 21 - Noel Johnson Interview
Drew’s Reviews | MySpace Music Videos
Get your updates by joining him on Facebook. Make it your New Year’s resolution to check out one of his shows.
Just over a year ago Shelagh McNally had a very interesting observation. She realized that if you stacked two hay bales on top of each other they took on the shape of a beer can. From that simple thought came an award winning idea that not only gets tremendous attention from drivers across the province, it also enables us to strengthen our relationships with the farmers that grow the world’s best barley for our beer.
Last week the Canadian Marketing Association announced that the Hay Bale Program won a Silver award at their 35th Annual Canadian Marketing Awards.
Congratulations to Shelagh, Karla, Curtis and all the farmers that have called and asked to proudly display a Big Rock beer can on their land for others to enjoy.
Your social calendar has probably started to fill with holiday parties. That is why we are taking the time to remind you to be responsible, while enjoying the “spirits” of the season.
And so we say, “Please don’t drink and drive.”
Coaster
Our friends at the Calgary Police Service and Associated Cabs have been working with us to develop this campaign that will run in approximately 100 bars and restaurants in Calgary.
Hopefully, having the coasters and posters up in local pubs, bars and restaurants we will keep the message top of mind – especially when people are in the midst of holiday celebrations and specifically right before they make a decision on how they are going to get home that night.
The Associated Cab phone number is prominently displayed on both the poster and the coaster to ensure the message is not only clear but that it helps the individual make the call to book a cab ride home.
Happy Holidays from Big Rock!
"To create a masterpiece, no compromise may be tolerated."
When Ed McNally, founder of Big Rock Brewery, is honoured with a Calgary Business Hall of Fame induction on November 5, the local business community will not only be giving a nod to the entrepreneurial prowess of the lawyer turned barley farmer turned beer magnate, it will also be celebrating the assurance that even when we run out of oil, we’ll still have beer. And music.
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